Cognitive Imagery: The new eyes of the property landscape
AI-powered computer vision technologies are transforming the property ecosystem.
- Aerial imagery allows insurers, underwriters, and other property professionals to remotely evaluate structural conditions and risks.
- By processing billions of images, Cotality builds digital twins of 178 million structures, linking visual data to property characteristics.
- Powered by CoreAI, Cognitive Imagery bridges the gap between the visible and the invisible, streamlining workflows and strengthening analysis.
Artificial intelligence (AI) and aerial imagery are positioned as the new eyes of the property ecosystem, with algorithms evaluating roof conditions and wildfire risks long before an inspector ever knocks on a door. Recent regulatory discussions highlight how heavily the industry now relies on these tools.1
At the heart of this transformation is computer vision: the technology that allows AI to "look" at images and video, understand what it’s seeing, and make human-like conclusions. Computer vision uses deep learning models to perform tasks like object detection, image segmentation, and spatial analysis, turning raw visual data into actionable real-world intelligence.
While computer vision is a powerful tool on its own, the real benefit lies in its ability to create dynamic digital twins of the built environment.
From reactive to proactive property analysis
The real estate, insurance, and mortgage industries face legacy challenges. Lagging data, manual workflows, and human error can all lead to costly delays.
But modern computer vision applications are flipping the script from reactive workflows to proactive analysis. Instead of waiting for a claim to be filed or sending an appraiser for a manual inspection, property professionals can use machine learning to detect structural weaknesses, validate conditions, and estimate valuations in real time.
How Cotality elevates computer vision
Computer vision might be able to identify a roof, but Cotality's Cognitive Imagery can tell you the age, condition, and risk profile of that roof. Cognitive Imagery creates an accurate map of 178 million properties across the U.S., using CoreAI to layer aerial imagery on top of ground-truth photos and deep property insights. Cotality processes over 1.6 billion property pictures and 5.1 million square kilometers of aerial imagery annually.
We link this visual information to the deepest property data in the industry, including tax and property records, MLS listings, and building permits. This grounds CoreAI's conclusions in hard, real-world facts. Driven by advanced computer vision algorithms, Cognitive Imagery turns raw geospatial imagery into a precise, AI-powered digital twin of the built environment. This serves as a foundational data layer for the entire property ecosystem, streamlining insurance evaluation, mortgage underwriting, appraisal management, and more.
How to use Cognitive Imagery across the property ecosystem
Much like how facial recognition identifies unique human features, Cognitive Imagery uses advanced techniques to map and evaluate structural attributes. Computer vision systems like Cognitive Imagery provide automated insights, moving beyond static property records to eliminate the financial blind spots they can create.
Here's how this tool can be used across the property lifecycle:
- Insurance: Evaluate risks and set prices accordingly. CoreAI identifies 150 external property condition attributes, including roof material and roof age, allowing for more precise insurance premiums.
- Mortgages & Appraisals: Power accurate, remote valuations. Using multi-view imagery from all four cardinal directions, CoreAI identifies hard-to-see details like foundation types and defensible space – helpful for understanding flood and wildfire risks.
- Commercial Real Estate: Streamline property management and portfolio assessment. Cognitive Imagery automatically identifies construction classes – from wood frame to fire-resistive – reducing the time, cost, and effort required for commercial underwriting.
The foundation of truth
Cognitive Imagery takes the analytical power of computer vision and turns it into a trusted, foundational layer of truth. By bridging the gap between what is seen and what is known, Cotality empowers industry professionals with high-fidelity property insights.
Every property is different, so every pixel counts. Contact us to discuss how Cognitive Imagery can help you make smarter, faster, and more confident property decisions.