Retail & Consumer Services
Harness the power of property and location intelligence to understand consumer behavior, optimize site selection, and drive hyper-personalized marketing that builds lasting customer loyalty across all channels.
Property insights for modern retailers
Bridging physical and digital retail requires precise data. Cotality empowers brands with a unified view of property, people, and location attributes. We help you move past broad demographics to target specific buying intents. Whether you’re building predictive models, launching high-impact campaigns, or identifying new market opportunities, our data gives your team the edge to understand, reach, and convert customers more effectively.


Agentic commerce
Modern buyers use AI agents to discover brands and compare prices. Retailers need structured data to capture traffic from these smart shopping agents.
Reimagining customer loyalty
Cost-conscious shoppers are willing to switch brands for better prices, so retailers must deliver hyper-personalized, compelling offers to compete.
Property & location convergence
Omnichannel success requires aligning people, property, and location data to understand who consumers are, where they live, and where they shop.
Solutions built for the retail sector
Explore our suite of data solutions designed to optimize retail footprints, uncover high-intent shoppers, and capture local market demand.
Empowering the retail ecosystem
Across channels, we provide the hyper-localized property data and shopper insights needed to reach the right buyers and drive profitable growth.
Uncovering insights for retail intelligence
Cotality brings together property, location, and shopper data to power actionable retail insights. Our products empower you to optimize site selection and mitigate risks. Anticipate market trends with living data designed to enhance customer reach and drive lasting loyalty.
FAQ
How does property data help retail and CPG brands?
Property data goes beyond basic demographics to reveal high-intent buying signals. By tracking life changes like home purchases or regional growth, CPG and retail brands can anticipate consumer needs, place stores in high-performing markets, and track localized demand with precision.
Can your data optimize our physical store site selection?
Absolutely. Our location and property intelligence solutions allow you to evaluate submarkets, analyze real-world mobility and foot traffic patterns, and assess neighborhood demographics. This helps you confidently choose brick-and-mortar locations that maximize revenue and align with your target audience.
How does Cotality help home services retailers?
We provide instant access to over 250 property attributes – such as home age, building footprint, and roof type. This allows HVAC, roofing, and landscaping retailers to pre-qualify leads, personalize quotes, and dramatically lower customer acquisition costs.
How does your shopper data integrate with ad campaigns?
Our API-first data architecture seamlessly integrates with your existing marketing and advertising platforms. This allows you to fuel omnichannel digital or direct mail campaigns with real-world consumer profiles, enabling hyper-personalized messaging that significantly boosts your return on ad spend (ROAS).
How can we help you?
Let's get this conversation started! Our team is here to provide you with more information and answer any questions you may have.
Trying to reach us by phone?
Get in touch with our sales team at (866) 774-3282. We're here Monday to Friday from 7 a.m. to 5 p.m. CT.
Looking for support?
Visit our dedicated support page to find support for all our products.




