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A unified source of truth for public records
Realist supports property research, market context, and client education in one place. It includes ownership and occupancy, assessment and tax history, property characteristics, sales and transfer history, off-MLS comps (where available), mortgage history, foreclosure/REO indicators, AVMs, and more. When this information is centralized, agents spend less time hunting across tools and more time working with clients.
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Built into the MLS workflow
For MLS organizations, data integration is a big advantage. In Matrix, Realist tax and public-record data can be loaded and matched directly to listings, supporting combined tax + listing searches in one system, so users can search and generate comprehensive reports without duplicating steps. Realist also auto-fills data into new CMAs and listings, which speeds up the input process and reduces manual entry mistakes.
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Mapping that helps people see patterns
Realist’s mapping turns dry property data into a visual narrative. Agents can start with a broad bird’s-eye view and then drill into specific parcels for granular detail. Essential map layers such as parcel boundaries, plat maps, flood and seismic maps, and thematic layers reveal local trends. Premium Map Layers help visualize the market by color-coding parcels based on specific attributes, such as home equity, ownership length, Sell Score, or mortgage rate.
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Smarter, insight-led farming
Realist helps agents build prospecting lists. With advanced search, map-based targeting, Sell Scores, and built-in exports and labels, agents can turn a search into an actionable list that identifies: Homeowners who may be more likely to sell, long-time owners who may be ready to downsize, renters who may be preparing to buy, and more. With RealMailers integration, agents can move seamlessly from identifying a list to sending postcards within the Realist workflow.
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Extensive report library
Client-ready reports help agents explain pricing, set expectations, and answer questions with authority. The reports provide a comprehensive view of property details, comparables, neighborhood profiles, and market statistics. The premium reports go even further with granular neighborhood demographics, real estate trends, school data, hazards, building permits, building sketches, and recorded document images. This level of "hard data" provides the compelling evidence an agent needs when leading a difficult pricing conversation or property condition discussion.
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Everything in one place
Property details, mapping, market insights, professional reports, and prospecting are all available within Realist’s comprehensive real estate engine. Instead of jumping between disconnected tools, agents can quickly find what they need.
