Plezzel
Find and nurture leads with digital advertising
Digital advertising that attracts and converts
Plezzel helps you connect with buyers, sellers and investors through smart, targeted digital advertising.
Reach the right people on platforms like Facebook, Instagram and Google, using your own CRM and enquiry data.
With automation, custom branding and expert support, Plezzel not only delivers powerful results, but also gives you time back to focus on what matters most: winning listings and building relationships.


Attract buyers and sellers online
Advertise listings and your brand across Facebook, Instagram and Google to increase visibility and reach more people in your area.
Target the right audience
Leverage CRM data, open inspections and enquiry info to build smart audiences. Reach those already interested and find new prospects through lookalike targeting.
Build your brand presence
Run ads that reflect your branding and voice, showcasing listings, results and expertise to position your agency as the clear choice.
Drive website traffic with every ad
Keep buyers and sellers on your website instead of third-party sites. Use Early Access, Just Listed and Just Sold ads to capture enquiries directly, build your digital presence, and gauge interest from the outset.
Smarter tools for lead generation
Plezzel pairs smart automation with expert support to drive powerful digital campaigns. We manage the build and optimisation, so you can focus on listing and selling while your digital presence works hard for you.

Property campaign ads
Launch targeted ads across key stages of your listing. Build early momentum with Early Access ads, launch to the market with Just Listed campaigns, and generate new appraisals opportunities with Just Sold ads.
Agent and office branding
Promote your agency or individual agents with local ads. Build your brand in your core market, showcase your team, and grow your future pipeline.
Automated Reporting
Track campaign performance and digital marketing impact with ease. Connect the dots with clear performance insights that show how your digital strategy drives high-intent enquiries, giving you the facts needed to demonstrate results and help build vendor trust.
Enquiry response automation
Set up automatic replies to new enquiries to help ensure you stay hyper-responsive, no matter the time of day. Nurture prospects while maintaining an active digital presence around the clock.

Property campaign ads
Launch targeted ads across key stages of your listing. Build early momentum with Early Access ads, launch to the market with Just Listed campaigns, and generate new appraisals opportunities with Just Sold ads.
Agent and office branding
Promote your agency or individual agents with local ads. Build your brand in your core market, showcase your team, and grow your future pipeline.
Automated Reporting
Track campaign performance and digital marketing impact with ease. Connect the dots with clear performance insights that show how your digital strategy drives high-intent enquiries, giving you the facts needed to demonstrate results and help build vendor trust.
Enquiry response automation
Set up automatic replies to new enquiries to help ensure you stay hyper-responsive, no matter the time of day. Nurture prospects while maintaining an active digital presence around the clock.
9.3 MILLION
Ad clicks1
221 MILLION+
Ad impressions across Facebook, Instagram, and Google2
10.3%
Average click-through rate on Meta3
FAQ
What is Plezzel?
Plezzel is a digital advertising solution that helps real estate professionals connect with buyers, sellers, and investors. It runs smart, targeted ads on platforms like Facebook, Instagram, and Google to generate leads and build your brand presence.
Where does Plezzel direct the traffic from its ads?
Instead of sending interested buyers and sellers to third-party portals, Plezzel drives traffic directly to your own agency website. This allows you to control the customer experience and own the lead.
What types of property campaigns can I run?
You can run three main types of property listing ads:
- Early Access ads: Pre-portal campaigns built to test the market and gather early buyer interest.
- Just Listed ads: Active campaigns designed to promote a property once it goes live to the public.
- Just Sold ads: Results-driven campaigns to showcase recent sales and build local trust.
The platform also supports Office and Agent branding ads to help grow your profile in the local market.
How does Plezzel help manage incoming inquiries?
Plezzel features enquiry response automation. It allows you to set up customisable, automated replies so you never miss a lead and can nurture prospects at any time of the day.
Can I track the success of my digital campaigns?
Yes, Plezzel provides automated, easy-to-understand reporting. You can track your campaign's success and showcase metrics like ad reach, engagement, and generated enquiries back to your vendors and landlords.
How can we help you?
Let's get this conversation started! Our team is here to provide you with more information and answer any questions you may have.
Trying to reach us by phone?
Get in touch with our sales team at 1300 734 318.
Looking for support?
Visit our dedicated support page to find support for all our products.
1 2024 total clicks on all completed plezzel ads across Meta & Google
2 Total impressions from all Plezzel ads in 2024
3 Average CTR rate on Meta ads from 2024